Audit your source images
Identify usable product views, missing details, and images that need a new shoot before AI work can be considered.
stellar / OUR ADVANTAGES
One collection.
Every angle considered.
Thoughtful production. A coordinated launch. A distinctive brand story. Diverse faces, faithful product detail and natural human presence. Bring brand direction and careful review into one considered process.
01 / Considered production
Put each image in the right workflow.
Decide where existing photography, AI image exploration, and focused retouching fit your collection. A clear scope helps you evaluate the work before committing a production budget.
THE stellar APPROACH
Reuse with purpose. Refine where it matters.
A PLAN YOU CAN WORK WITH
Choose the right treatment
Separate new model or scene directions from local corrections. Define which details must remain unchanged in each image.
Include review in the scope
Document source comparison, retouching priorities, and approval criteria alongside the image list.
THE PRODUCTION CHECKLIST
Make every decision count.
| The question | The decision to capture |
|---|---|
| What can we reuse? | Approved references and existing product views. |
| What is missing? | The specific images, angles, and details still needed. |
| Where will it live? | Channel, crop, format, and the intended audience. |
| Who reviews the result? | The approval owner and the visual review criteria. |
02 / A coordinated launch
One direction for the whole drop.
Prepare product references, AI model choices, backgrounds, and image review rules in one repeatable flow. Keep the collection consistent from the first image to the final product page.
THE stellar APPROACH
A consistent collection starts before generation.
A PLAN YOU CAN WORK WITH
Collect the product facts
Gather source images and document color, fit, materials, and essential views for each item.
Set a shared visual direction
Choose model references, framing, and background rules to guide the whole collection.
Prepare the release checklist
Include garment accuracy, retouching notes, crops, and channel requirements before selecting images for publication.
03 / Distinctive campaigns
A campaign that looks like your brand.
Connect AI model direction, scene ideas, and finishing choices around one visual story. Explore campaign possibilities while keeping the product recognizable across every format.
THE stellar APPROACH
One brand language. More room to explore.
A PLAN YOU CAN WORK WITH
Define the brand cues
Set the mood, palette, model presence, and lighting references that make the collection feel distinct.
Plan the image variations
Build a shot list across hero images, product moments, and detail views, with consistent scene and styling rules.
Review the story and the product
Check future outputs for brand coherence and garment accuracy. Note local edits before adapting each image to its channel.
04 / A wider perspective
Different faces. A considered brand story.
Explore a wider range of AI model references and styling directions. Choose intentionally for your collection, then review how the garment, pose, and scene work together.
THE stellar APPROACH
Explore widely. Choose with intention.
A PLAN YOU CAN WORK WITH
Browse beyond the familiar
Look across the gallery before narrowing a direction. Treat each image as a reference for presence and styling.
Connect the look to the collection
Consider the product, brand story, and intended audience together. Document why a reference supports the creative direction.
Review the complete image
Include fit, anatomy, styling, and visual balance in the review, with garment detail checked against the source.
05 / PRODUCT DETAIL & TEXTURE
Faithful product detail & texture
From the weave of a fabric to the finish of a surface, keep the details that define the product. Bring texture, shape and colour into focus with considered lighting and careful finishing.
Material character
Keep the weave, grain and natural sheen that make each material distinct.
Recognisable design
Give seams, edges and construction the same attention as the overall silhouette.
Considered colour
Review tones against product references for a coherent finish across the collection.
06 / NATURAL HUMAN PRESENCE
People who look real and natural
Individual character makes an image feel alive. Natural skin texture, expressive eyes and relaxed posture bring the person and the garment together in one believable image.
Natural skin
Preserve subtle texture and tonal variation for a finish with character.
Individual expression
Give eyes, expression and personal features room to tell the story.
Relaxed movement
Balance posture, garment drape and lighting so the whole image feels at ease.
Character, in every detail.
Skin, expression and styling give each image its own presence.
LET’S FIND YOUR DIRECTION